Small and actionable update.
Inside the dashboard (both in the tool and on the public one) we added a scrollable area that allows you to view the top 200 mentions. Now you have more actionable mention data there.
Check the video below for more details
👉 A few new improvements we've done to BrandMentions lately
Stay #Strong & #Safe!
Today we are releasing the 🤩 Instagram Influencers feature. This was added in the main Influencers section and it's available under the Company plan.
The Instagram authors are extracted on demand for each brand, hashtag or event you are monitoring. This complements the Twitter, Facebook, Youtube and Reddit influencer existing data.
The BrandMentions Influencer analytics helps you understand how much each influencer is impacting your campaigns and brand goals:
✅ Measure Influence - Easily measure how each influencer impacts the overall engagement, reach, and impressions that your brands, events and campaigns are driving.
✅ New Instagram Influencers - For every brand or hashtag you track, BrandMentions will show you the most influential authors in the conversation, ranked by reach and followers.
So the influencers you find in BrandMentions are highly #relevant to your campaigns and brand goals.
Enjoy your #TrackingReporting!
Based on the variety of requests we've received on our feedback page we've updated the Reports module with the following:
Here is a 3 min video to show you how to best use the Reports module:
We also wrote a blog post about these improvements.
Thanks for being a customer and StaySafe!
Today we've improved the collection engine for Tweets.
In the past we didn't collect Twitter mentions, where the monitored keywords were part of a shared link.
Starting today we also collect tweets where the keyword appears in shared URLs and shortened links.
Example:
We monitor the keyword: "cognitiveseo"
Tweets such as the following were not collected before. Now they are!
"This is a great SEO blog https://cognitiveseo.com/blog"
"What an amazing PageSpeed SEO guide http://bit.ly/2MW3K6M"
This update will reflect on Tweets collected starting 27th March 2020.
We've just improved the way you can delete and navigate mentions in your account.
We've mapped the DELETE keystroke to the delete function as well. So you can quickly navigate and delete mentions.
This makes is so much easier to navigate and delete mentions.
We updated the Quality Filter setting to exclude automatically only the mentions that respect the following rules.
A good quality mention (mention that is not excluded) is considered a mention that:
Why we changed this?
We found out that there was a lot of scrapped content that includes monitored keywords. That content was mostly rehashed content that initially originated somewhere else.
We improved the mention collection process and we now allow the site: operator to be used.
site:domain.com
You can use the site operator when you have a specific site that you want to watch more closely like a forum for example.
The ability to export influencers data as a CSV file was added to the tool.
You can see more on how this can be done here in the image below:
You can now sync the time and date of the collected mentions by BrandMentions with your own timezone.
To do that simply go to :
Account Settings >> General Settings https://app.brandmentions.com/account/settings#page/settings/section/8
Select your preferred timezone and apply it to your account.
All new and existing mentions will be synced to the account timezone. Your alerts will also be sent based on your new timezone.
This was requested by multiple customers on our feedback page here https://feedback.brandmentions.com/42
